Kent-based artisan ice cream business Simply Ice Cream are expanding the business with seven new flavours exclusive to the Middle Eastern market. This includes: Date with Caramelised Walnut, Cinnamon, Honey and Figs, Mango and Cardamom, Pistachio, Turkish Delight and Rose, and Pomegranate and Mint Sorbet.
Founder of the business, Sally Newall, flew out to the Gulfood 2023 trade show in Dubai this February as part of a move to distribute throughout UAE with their range of new flavours.
The ice cream business attended the show alongside global brands including Unilever, McCain and Fonterra, to name a few. The five-day event featured 5000 exhibitors from over 125 countries and had over 100,00 international visitors.
“Gulfood has been a fantastic opportunity for us to display this new range and network with buyers face to face. We’re confident that our luxury ice cream will be a hit with customers, and we look forward to rolling it out throughout Dubai and beyond,” commented Sally Newall, Founder, Simply Ice Cream.
The company has been making its handmade artisan ice cream for over 15 years in the heart of the Kentish countryside. Each tub is made with 50% double cream, giving it a creamy and decadent texture.
The brand can be currently found in select Co-Op, Southern Co-Op, Morrisons and Waitrose stores throughout the Southeast of England, as well as hundreds of independent retail partners.
Priced at UK£5.99 for a sharing tub, they offer flavours such as Brown Bread, Coffee and Kentish Cobnut Fudge and Stem Ginger and Marmalade. The brand has said it is continuing to expand its distribution throughout London and the Southeast.
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Editor, International Confectionery
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