Nestlé Confectionery has announced a host of tasty new treats in time for the Easter season. Shoppers can get their hands on egg-cellent new products and popular classics as Nestlé Confectionery brings its 2025 Easter range to shop shelves across the UK & Ireland.
New for 2025: Milkybar Raspberry Ripple Ice Cream Giant Egg, Aero Melts Neapolitan Ice Cream Giant Egg, KitKat Chunky Chocolate Brownie Crunch Incredible Egg, KitKat Mini Eggs Sharing Bag and Rowntree’s Jellytastic Mini Egg Bar.
Ice cream fans can look forward to two new offerings from some of Britain’s most beloved confectionery brands. The Milkybar Raspberry Ripple Ice Cream Giant Egg is a delicious mix of half white chocolate shell and half raspberry flavour shell and features a Milkybar Raspberry Ripple Sharing Bag, filled with marbled white and pink raspberry flavour pieces.
Aero Melts Neapolitan Ice Cream Giant Egg combines Neapolitan flavours in a strawberry and vanilla flavour milk chocolate egg and comes with an Aero Neapolitan Sharing Bag containing bubbly milk chocolate, strawberry, and vanilla flavour melts.
In the world of KitKat, there’s two exciting new products to try. The indulgent KitKat Chunky Chocolate Brownie Crunch Incredible Egg is a smooth brownie flavoured milk chocolate shell with crunchy biscuit pieces and comes with two KitKat Chunky Double Chocolate Brownie bars.
The new KitKat Mini Eggs Sharing Bag features individually wrapped chocolate eggs filled with crunchy pieces of signature KitKat wafer, perfect for sharing this spring.
For those who want the best of both worlds, the Rowntree’s Randoms egg returns. The egg brings together Rowntree’s and Nestlé chocolate to create a shell with marshmallow pieces and Rowntree’s fruity flavoured sweets creating a delicious one-of-a-kind Easter egg. Lucky recipients of this egg will also receive a sharing bag of Rowntree’s Randoms.
Not missing out on the fun, Rowntree’s has its Jellytastic Mini Egg Bar joining the Easter line up this year. The milk chocolate bar is dotted with delicious fruity flavoured jelly pieces mixing up textures and flavours to make an out of the ordinary treat.
Egg hunts are still part of the fun at Easter, and Nestlé Confectionery has three brands returning this year. The KitKat Easter Egg Hunt pack has eight milk chocolate Easter eggs made with signature KitKat crunchy wafer pieces, ready to be hidden away as part of an Easter Egg hunt activity. Smarties and Milkybar also have packs to join in with the fun.
For a premium experience, the After Eight Premium Egg returns, with a rich mint flavoured dark chocolate shell and a pack of signature After Eight mint chocolate thins.
If talk of Easter has given you a spring in your step, there are lots of Easter treats to look out for. The Milkybar Mini Egg Block is back again, with crispy milk chocolate mini inclusions dotted inside a smooth white chocolate bar. Shoppers can expect to see egg offerings from many of the Nestlé Confectionery brands they know and love including KitKat, Aero, Rowntree’s, Lion, Toffee Crisp, Smarties, Munchies, Rolo, Yorkie and Milkybar.
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Joseph Clarke
Editor, International Confectionery
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