Haribo UK Opens 11th Store in Bluewater

The Bluewater shopping experience has just gotten a whole lot sweeter! On Wednesday, 12 February 2025 10am, Haribo opened the doors to its latest retail store, tempting shoppers with free goodie bags for the first 50 customers.

For the opening celebration, shoppers were joined by HARIBO’s iconic Goldbear who lead the official ribbon cutting of our store. Other lucky visitors, chosen at random, will win surprise free giveaways throughout the first week.

The 11th UK retail store brings HARIBO’s much-loved sense of childlike happiness to one of the UK’s biggest shopping and leisure destinations located outside London. From familiar favourites, exclusive merchandise, and a feature pick’ n’ mix station at the entrance. HARIBO-lovers will be able to experience the real-life Happy World of HARIBO and enjoy a selfie in a colourful, dedicated area of the new store.

Ahead of the store’s opening, Rebecca Fox, Head of Retail at HARIBO UK, said: “We can’t wait to welcome smiling shoppers to our newest retail store next week. Bluewater is already special for HARIBO after we hosted the UK’s largest ball pit at the shopping centre in 2023. Now that we have a permanent presence, we look forward to creating moments of happiness for Bluewater customers all-year-round.”

James Waugh, Centre Director at Bluewater, added: “The initial announcement around the arrival of HARIBO at Bluewater was met with huge excitement, so we are delighted to confirm that it will be opening this month.

“The store is going to be a visual treat so there will be some fantastic photo opportunities, alongside a pick’n’mix centrepiece and a range of HARIBO favourites. We’re sure it will be a fantastic addition to our brand line up.”

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Media contact

Joseph Clarke
Editor, International Confectionery
Tel: +44 (0) 1622 823 920
Email: editor@in-confectionery.com

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