Barry Callebaut Partners with NotCo AI for Next Level Chocolate Innovation

Barry Callebaut, the manufacturer of high-quality chocolate and cocoa solutions, and NotCo AI (“NotCo”), the first foundational AI platform for the consumer goods industry, have entered into an agreement to explore implementing artificial intelligence in chocolate recipe development. This strategic partnership merges Barry Callebaut’s century-long chocolate expertise with NotCo’s cutting-edge AI capabilities, aiming to accelerate innovation and deliver faster, more tailored customer experiences. By exploring new frontiers in taste, texture, and sustainability, the collaboration promises richer, more chocolatey solutions to meet evolving consumer expectations.   

The partnership marks the first AI powered integration in the food industry and aims to merge Barry Callebaut’s high-quality ingredients data, global manufacturing, supply chain, and distribution infrastructure with NotCo AI’s advanced platform to create an end-to-end AI innovation hub. Together, the companies are exploring to build a new framework for chocolate innovation: one that is smarter, faster, more sustainable, and fully scalable to meet evolving customer and consumer needs.

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Joseph Clarke
Editor, International Confectionery
Tel: +44 (0) 1622 823 920
Email: editor@in-confectionery.com

About International Confectionery

International Confectionery is the leading authority in global confectionery content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the confectionery sector.

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