Jealous Sweets has announced the launch of a new and shamelessly tasty, sweet format; Foams. The Foams range of sweets are gluten free and plant-based and come in two variants: Berry Foams and Juicy Foams available in 125g sharing bags.
Foams carry a sophisticated flavour palate which allows people to experience waves of fruit flavour in a delicate and intense chew. Jealous Sweets has said Foams provide a soft mouthfeel that is both mouth-watering while delivering a powerful fruit punch. The texture is moorish and filled deliciously with clever micro-bubbles that retain flavour giving long-lasting length and fruit sensation. Ditching gelatin for pectin creates a smooth, soft sweet with no nasties, the company has said.
Imran Merza, Co-Founder and Chief Candy Magician, said: “Our mission is to make life sweeter for our customers, retailers, animals and the planet. I am delighted that the new Foams range delivers a consistent, high-quality, sophisticated taste profile while maintaining zero toxins, no animal derivatives, and using ethically sourced premium ingredients. We’re dedicated to creating products that are plant based, gluten free, real fruit juices, no palm oil, no synthetic flavours, no artificial colours.”
The new range comprises:
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Berry Foams Strawberry, cherry and blackberry 125g sharing bag RRP £2 Gluten-free, plant-based yumminess with no nasties. Warm, berry fruits with a soft chewy texture |
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Juicy Foams Peach, mango and raspberry 125g sharing bag RRP £2 Intense fruit, indulgent mouth feel that is as moorish as it is refreshing |
The Foams range has been developed by Jealous Sweets innovation team who are driving the sweets sector forward by championing ethical sourcing in indulgent, sweet, and sour candies. Jealous Sweets empower retailers and customers with delicious plant-based products made from junk-free, quality ingredients that are responsibly sourced.
92% of UK consumers think it is important that the brands they use source environmentally friendly ingredients*
About Jealous Sweets make life sweeter
Jealous Sweets is an established brand, founded in 2010 by Imran Merza and Taz Basunia who could not find any ‘junk-free’ sweets in existence. The mission is to change the industry revolutionising sweets by ditching animal-derived gelatine for pioneering plant-based pectin, carrageenan and acacia gum.
The range includes Jealous Bears, Tangy Fruits, Sour Beans, Foam Fruits, Sugar Free available in Asda, Holland and Barrett, Amazon, Ocado and all good local convenience stores.
Image credit: Jealous Sweets
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Media contact
Kiran Grewal
Editor, International Confectionery
Tel: +44 (0) 1622 823 922
Email: editor@in-confectionery.com
