British confectionery company, Fudge Kitchen, is proud to announce a significant milestone in their ongoing commitment to fighting hunger and supporting local communities. With the sale of their Drinking Fudge and limited edition Birthday Cake Fudge, the company successfully raised funds to provide 3000 meals for Fareshare, a leading charity dedicated to tackling food poverty in the UK.
For National Fudge Day which took place on 16 June, the company ran a promotion that meant with every drinking fudge sachet bought in store, a meal would be donated to FareShare via their giving partner Work For Good.
In addition, each shop produced a batch of Birthday Cake Fudge which customers could pay whatever price they like for, with all the proceeds also going to FareShare. With six shops up and down the country all running the same promotion they were able to provide a whopping 3000 meals in total.
The initiative is part of Fudge Kitchen’s long-standing commitment to corporate social responsibility and making a positive impact on the environment and society. Recognising the growing issue of food insecurity, Fudge Kitchen chose to partner with Fareshare, an organisation that redistributes surplus food to frontline charities and community groups across the nation.
The drinking fudge is available in Salted Caramel, Classic Chocolate and even Ginger. It can be stirred into hot milk, added to an indulgent milkshake or blended into a summer frappé. Fudge Kitchen also produce a wide range of other confectionery products including their Gourmet Butter Fudge, Caramels, Brittles & Honeycomb, and Slab Fudge Selections.
The company has been producing award-winning confectionery for over 40 years and even create bespoke products for luxury department stores Harrods, Selfridges and Harvey Nichols.
Fudge Kitchen’s commitment to sustainability goes beyond this donation campaign. The company has also implemented eco-friendly practices in its operations, focusing on the responsible sourcing of ingredients and reducing its environmental footprint.
In 2023 they raised just over UK£15,000 for charities via their partnerships with Work for Good and B1G1. This year’s target is even bigger, aiming to raise £17,000 for causes across the UK and globally. More recently they won the Community Award in the Taste of Kent Awards, being recognised for their contribution to community initiatives and support for other local businesses.
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Media contact
Caitlin Gittins
Editor, International Confectionery
Tel: +44 (0) 1622 823 920
Email: editor@in-confectionery.com