Yowie Group launches “Every Bunny Loves Yowie” Easter campaign

Yowie Group, confectionery with education company, has announced the launch of their Easter campaign titled “Every Bunny Loves Yowie.”…
Yowie Group launches "Every Bunny Loves Yowie" Easter campaign

Share this article:

Yowie Group, the confectionery company that brings families sweet treats combined with an educational experience, has announced the launch of their Easter campaign titled “Every Bunny Loves Yowie.” This year, Yowie will be offering special Easter discounts, free activities like making an eco-friendly Easter basket and colouring a Hoppy Easter card for some-bunny special, surprise-inside Easter egg hunts, and more.

From now until 4 April, Yowie will be offering a $5 discount on boxes of their surprise-inside chocolate eggs with code “BUNNY5OFF.” To take advantage of this limited-time Easter offering, Yowie fans and families can visit the Yowie Store on Amazon.com to purchase.

In addition to this deal, Yowie will be running a friendly online competition to win a delicious Easter bundle including surprise-inside chocolate eggs, endangered animal collectibles and exclusive Yowie merchandise. To enter, simply share how you would celebrate Easter at home with Yowie this year.

“Holidays have certainly been different the past year, so we’re excited to continue our holiday campaigns to bring some joy to our customers,” said Mark Schuessler, Global CEO at Yowie Group. “We are dedicated to bringing families together through sweet treats with a fun and educational experience, we love to be a part of families’ celebrations around the world.”

Due to the success of Yowie’s recent holiday campaigns, including “Sweeten the Season” and “Spread Love with Yowie,” the confectionery brand decided to continue these initiatives to celebrate Easter, in hopes of making the 2021 holiday extra special for families and Yowie fans.

For anyone looking to take advantage of the “Every Bunny Loves Yowie” Easter activities, Yowie surprise-inside chocolate eggs can be found in more than 30,000 retail outlets across the United States, including Walmart, Albertson’s, HEB, Food Lion, Ahold, Meijer, Walgreens, Family Dollar, 7Eleven, Speedway, Circle K, Loves or online at Amazon.com.

To learn more about Yowie, visit https://yowieworld.com/. Additionally, if you would like to enter the online competition, head over to Yowie’s Instagram and Facebook to comment or tag a photo on the competition post. Participants must be 13 years or older to enter.

 

 

 

 

 

Image credits: Yowie Group
To stay up to date on the latest, trends, innovations, people news and company updates within the global confectionery market please register to receive our newsletter here


Media contact

Kiran Grewal
Editor, International Confectionery

Tel: +44 (0) 1622 823 922
Email: [email protected]

About International Confectionery

International Confectionery is the leading authority in global confectionery content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the confectionery sector.

To submit an article, or for sponsorship opportunities, please contact our team below.

Joseph Clarke Picture

Joseph Clarke

Senior Editor

Steve Blakebrough Picture

Steve Blakebrough

Sales Manager

Afua Akoto Picture

Afua Akoto

Marketing Manager

Related News

KitKat Nestle

KitKat Drives Formula 1 Excitement

Nestlé International Travel Retail (NITR) has brought the excitement of the KitKat and Formula 1® partnership to travellers at Singapore Changi Airport through a high-impact activation combining immersive brand experiences, personalisation and travel retail-exclusive products.
EXBERRY colour selection

GNT Secures ISO Carbon Verification

GNT has become one of the first food colour manufacturers worldwide to have its Product Carbon Footprint (PCF) methodology independently verified in line with the ISO standard.
NSD

Celebrating US National Real Sugar Day

The Sugar Association will celebrate National Real Sugar Day on October 15 by recognising real sugar’s role as a real, recognisable ingredient in real food. This year’s celebration also highlights that real sugar is rooted in nature and is at the heart of real recipes and scratch cooking.
Anuga India

SACMI highlights integrated chocolate processing

SACMI Packaging & Chocolate is showcasing its latest chocolate processing and packaging technologies at Anuga FoodTec India 2026, highlighting an integrated portfolio spanning production, wrapping, handling and secondary packaging.
Anuga India

Anuga FoodTec India is Open

Anuga FoodTec India 2026 has opened its doors in Mumbai, bringing together food and beverage technology suppliers from around the world for three days of processing, packaging and manufacturing innovation.
Chocolate

Nestlé appoints Group General Counsel

Nestlé’s Board of Directors has appointed Manuela Bernasconi, currently General Counsel for Zone Americas, as Group General Counsel and a member of the Group Executive Board, effective 1 January 2027. After seven years as Nestlé’s Group General Counsel, Leanne Geale will retire.
Confectionery Packaging

Smart confectionery packaging 

Assistant Editor Katie Tracy examines how PPWR, GS1 Sunrise 2027, smart labels and 2D QR coding are reshaping compliance across confectionery packaging lines.
Stella

STELLA launches 2 new flavours

On 1 October 2026, STELLA will launch its new Matcha Strawberry Ube bar: a combination of fresh matcha, fruity strawberry and purple ube that is currently unique in Swiss chocolate
Scroll to Top