Packaging of the year
The Packaging of the Year Award is dedicated to honouring innovative and effective packaging designs that not only
encapsulate the product’s essence but also resonate with consumers, prioritise sustainability and offer functional ease.
Assessment Criteria:
Judges will evaluate submissions based on
- Design & Aesthetics: Visual appeal, creativity and the ability to reflect the product’s brand and ethos.
- Functionality: Practicality, ease of use and effectiveness in protecting the product.
- Sustainability & Eco-friendliness: Use of environmentally friendly materials, recyclability and overall eco-conscious design.
- Innovation: Novel features, materials, or techniques that set the packaging apart.
- Presentation: A clear and compelling representation of the packaging’s features and significance.