Ezaki Glico Co., Ltd. has announced the final agreement to acquire America’s award-winning craft chocolate company, TCHO Ventures, Inc.
The U.S. chocolate market is estimated at approximately USD 18.9 billion per year, and has been growing at an annual rate of 2% (according to the 2017 research by Euromonitor International).
TCHO, a premium craft chocolate company known for its superior quality chocolate, has earned strong brand recognition in the US market and particularly amongst millennials, the generation with the highest purchase intent.
The overall market in the premium chocolate category is expecting strong continued growth, and by acquiring TCHO and entering this market, Ezaki Glico aims to enhance its chocolate business.