Divine Chocolate launches Easter range

Divine Chocolate has launched a new range for Easter, which is available through selected retailers including Waterstones, Oxfam, Amazon and the company website. The Easter collection features a limited-edition Joyful Hot Cross Bun Bar and a new range of Flat Eggs.

Retaining the same shape and size as a classic Easter Egg, but using 40% less packaging, the Flat Egg range is available in two flavours, including 70% dark chocolate with raspberry and smooth milk chocolate, caramel and crunch. Each egg features a slice of the company’s signature 100% Fairtrade chocolate, expertly hand-finished with an irresistibly indulgent topping.

New for Easter 2024 is also the limited-edition Joyful Hot Cross Bar – featuring milk chocolate, studded with juicy raisins and spiced biscuit pieces, the Hot Cross Bun Bar combines the classic flavours of Easter in one delicious duo.

“We’re delighted to be offering fellow chocolate-lovers a different way to indulge with Divine this Easter. Sustainability is at the heart of what we do, so we’re proud to be launching our range of Flat Eggs, which are both more environmentally friendly than a boxed Easter Egg, as well as being the perfect solution to letter box gifting,” said Sophie Loveday-Davies, Group Marketing Director at Divine. “Meanwhile, our limited-edition Hot Cross Bun Bar taps into consumer demand for nostalgic sweet treats, combining the classic flavours of Easter in one delicious bite, which is a true joy to devour!”

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Media contact

Caitlin Gittins
Editor, International Confectionery
Tel: +44 (0) 1622 823 920
Email: editor@in-confectionery.com

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