Cox & Co. Hits the Sweet Spot with New Flavour

Luxury chocolate brand, Cox & Co. is targeting dark chocolate lovers with its brand new Blood Orange Crunch bar, crafted from 60% single origin Colombian cacao.

With almost two-thirds of chocolate buyers enjoying two or more flavours in a chocolate bar*, it’s easy to see why Cox & Co.’s flavour combinations of velvety rich dark chocolate and delicious superfoods are so popular and its latest addition to the range is sure to be no different.

Blood orange is characterised by its deep red flesh and sweet citrusy taste and in its new Blood Orange Crunch Bar, Cox & Co. has paired Blood Orange oil with raw cacao nibs for a zesty flavour, and balanced it with subtle vanilla notes and a moreish crunch.

“We are thrilled to be launching a brand new flavour of our popular 75g dark chocolate bars. Orange flavoured chocolate is one of the most sought-after amongst chocolate buyers, so we wanted to deliver on this, but with a Cox & Co. twist!” explains founder, Gavin Cox. ”The combination of zesty, citrusy flavours with the slightly bitter coffee notes, make the new Blood Orange Crunch bar the perfect treat for dark chocolate fans.”

Blood Orange Crunch is joining Cox & Co.’s range with six other delicious vegan flavours to choose from, including Miso & Caramel, Mint Crunch, Bee Pollen & Honey, Raw Cacao Nibs, 71% Dark Chocolate and Single Origin Pure Cacao (100%).

“Our original range of dark chocolate bars continue to be our best-selling product, with customers continuing to enjoy the unique flavour combinations, blended with our single-origin Colombian cacao. We expect our new Blood Orange Crunch to be very well received and look forward to hearing what customers think,” adds Gavin.

Cox & Co.’s cacao is sourced from Colombia’s Luker Chocolate estate as part of ‘The Chocolate Dream’ initiative, which invests in farmers, communities and sustainable farming methods to produce chocolate that’s as ethical as possible.

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Media contact

Hannah Larvin
Editor, International Confectionery
Tel: +44 (0) 1622 823 920
Email: editor@in-confectionery.com

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